My CDE Experience

It took most of my day, but I finally made it to Spark Central to work on my ShopWindow Webinar. Aside from participating in two internships this summer, I also run two additional side businesses. Gotta have a Side-Hustle and mine is fixing/ repairing fitness equipment at a couple of local Cross-Fit Gyms. Trouble starts when all of those schedules collide, causing priority shifts and unintended overlapping of time. I'm still working on these Webinars for ShopWindow and the Re-Birth of QR Codes. Having broken them down from one, massive presentation into 4 targeted and smaller webinars was tricky. What I had created originally was like a musical album to me. I made a bunch of 'songs' that I wanted to be played in that order. Like listening to Pink Floyd's Dark Side of the Moon, in order is so much more engaging and encompassing. To break up the 'songs', they're still good, but not as impactful(IMHO). To split up the Webinar into parts, I had to group all ...

As I re-designed the the ChatBot into the proper form (see previous blog post about chatbots), I'm pretty happy to have the Landing Page workflow as a template. Once I'd finished recreating everything, I went to save and it wouldn't save. An error message popped up saying that I couldn't save. Couldn't SAVE?!?! What could I do? I opened a new flow-builder and made the Bot-Bot once again. I must say, i'm getting better at making work-flows for bots! Having re-re-created my Bot-Bot and successfully saved it, I was checking other settings on the Playbooks Page and discovered the tiniest, little "settings" button. The third choice form the top of the dropdown menu said, "clone as a bot"!!! So basically, where I spent half a day, I could have made 3 clicks and gotten the exact same result, way quicker. The lesson here is, Drift has some UI, navigation and labeling issues. That's the thing when utilizing new technology, it's new and I'...

Like King Henry said, "Once more unto the breach dear friends, once more..." The King was trying to rally his troops and again attempt to break through the tiniest weakness in a wall or if they fail, clog that hole with their dead bodies. Why do I bring this up? Just when I thought I was hitting my groove, getting all my tasks managed, it turns out that I was on the wrong track. If you've read my blog before now, you know I've been working with TechStak to develop Chatbots to help conversion of website visitors and I made one. I made the wrong style Bot! All my logic flows and choose your own adventure design was made to be a landing page. A landing page is a specially crafted webpage with the sole purpose of capturing a visitors e-mail, name, contact info, ect. I was suppose to be designing a "Pop-Up" Chatbot, something that lives in the corner of a webpage and pops-up when you need help. Basically, I have to create a brand new Chatbot, in the pop-up styl...

I finally met my partner Jessica Finley. We had a group strategy meeting at Spark Central today. The new TechStak website went live ( click to see the new site ). Nichol took us on a tour of the new design and showed us some new features. Unintentionally, we had an opportunity to troubleshoot the re-design, find small formatting errors and mislabeled sections, noting major, but important. They were able to trim 60 pages of unnecessary site data; dead links, repeated information, ect. Having the team all gathered in one place, I was able to demonstrate my prototype Chatbot to them. Once again, I received great feedback, a little constructive criticism and made some changes right there at the conference table. It was valuable for me to get instant feedback on my 1st Chatbot creation. With one Bot pretty much in the books, I've been  re-focus to Conversational Landing Pages. What are those?!? Drift has the ability to start a Bot conversation in a landing page, video or whitepaper....

I had the opportunity to take on another company in my internship this summer. Yesterday I officially met Nicol at TechStak and it was great! Nicol describes TechStak as the Angie's List of tech providers. They certify tech providers to ensure a certain standard of quality and competence and on a job seeker side, they verify the qualifications and skills of the applicants. My task this summer, will be to become a specialist in  Drift  Conversational Marketing (play with the chat in the lower right corner, you think it's a person, but it's NOT, well... most likely not). We are using the Chat-Bot functionality to aid in on-boarding new clients, from both sides and ease the burden of human staff by automating and filtering with Drift. Drift's design software makes it pretty intuitive and there are plenty of easy to understand videos to get you started. Now that I've got my Drift pitch out of the way, it's on to mapping out and creating some workflows. Imagine w...