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CDE Internship Day 11: ShopWindow - Story Design

It took most of my day, but I finally made it to Spark Central to work on my ShopWindow Webinar. Aside from participating in two internships this summer, I also run two additional side businesses. Gotta have a Side-Hustle and mine is fixing/ repairing fitness equipment at a couple of local Cross-Fit Gyms. Trouble starts when all of those schedules collide, causing priority shifts and unintended overlapping of time.

I'm still working on these Webinars for ShopWindow and the Re-Birth of QR Codes. Having broken them down from one, massive presentation into 4 targeted and smaller webinars was tricky. What I had created originally was like a musical album to me. I made a bunch of 'songs' that I wanted to be played in that order. Like listening to Pink Floyd's Dark Side of the Moon, in order is so much more engaging and encompassing. To break up the 'songs', they're still good, but not as impactful(IMHO).

To split up the Webinar into parts, I had to group all my examples and really analyze where they would be most effective. Don't get me wrong and I appreciate the efforts involved, but Digital Marketing had way more writing in it than I'd thought. I've been writing and re-writing about QR for weeks. I need a deadline, something that forces me to stop the iteration and finish it off. Starting a project is hard for me, apparently finishing a project has it's challenges as well for me, but things are getting done, so...... I'm not sure how that works. Until next time friends!

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